How Consumer Preferences Are Influencing Color Masterbatch Trends

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2025-09-17 12:04:07 -

The color masterbatch market is undergoing a significant transformation as manufacturers balance aesthetics, performance, and sustainability. Traditionally seen as a tool to impart color to plastics, masterbatches are now recognized for their multifaceted role in improving product durability, safety, and environmental compatibility. The surge in environmental awareness is reshaping consumer...

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