Burnt Chip, Heinz and the American star with 2.6m Instagram...

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2026-06-21 12:30:44

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Burnt Chip, Heinz and the American star with 2.6m Instagram followers: Meet the biggest influencers and online personalities the TV cameras are panning to at the World Cup

From football-focused creators and lifestyle influencers to viral internet stars, the World Cup has become a gathering place for some of the most recognisable faces online.

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